BRANDING

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FORTIFY FINANCIAL

Strategy / Branding / Graphic Design / Video

 

THE CHALLENGE

 

Not your traditional financial planner, the task was to elevate the brand as the best in quality, service and advice. The challenges were to keep the existing essence of 'build and protect' whilst combining it with a modern approachable feel. We were also tasked with moving away from the 'one' man and making it about the bigger team.

OUR SOLUTION

 

We believe that everyone could benefit from creating a worry-free financial future. We imagined a financial service that's straight talking, honest and relatable. We built into the 'feel' and the icon of the brand strength and a relaxed elegance. The message is approachable and simple to understand yet lifts the brand to new heights.


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WOW JUST WOW...
I’m a control freak generally but this time I let it all go and gave my brand and corporate image to Jason. He has transformed my business and image into what I always wanted (or had in mind), but I couldn’t execute this vision as I’m not a creative. I have happily been working with Jason for over 6 years, but this time was different as I let him do his thing 100%. I would recommend Jason to anyone who is actually serious about turning their business up a notch and giving every aspect of what your clients (from new client to existing) see, to Jason and his creativity. Not only is he creative, he executes his passion into your business for a stunning end result.
— Glen James
 

Produced by Joos Productions

 

BEGIN WITH A BRAND AUDIT

This process identifies the strengths and weaknesses in a brand’s competitive landscape

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